Energy technology
Strategy and sales · 60 hours · early 2025
A provider of photovoltaics and heat pumps was working on too many fronts at once:
individual customers, small orders, and in between large enquiries that were left
lying. We did not strengthen sales, but first calculated which customer groups were
worth it at all, and derived target customer segments, a sales strategy, cooperation
partners and a quotation system from that.
A focus on large projects, with a concrete project pipeline instead of a wish list,
including a larger real estate and energy project.
Real estate services
Business plan and financial planning · 60 hours · autumn 2024
Decades of expertise in building damage and hazardous substance analysis, but no
business model on paper. We sharpened the positioning towards insurers, claims
management and property managers, and derived the organisational structure, hourly
rates, capital requirements and liquidity and profitability planning from it.
A business and financial plan that stands up to review.
AI software for procurement
Entirely in English · 20 hours · February 2026
An AI business model in the B2B field that needed a lot of explaining, under high time
pressure. Offer, customer benefit and market position had to be sharpened, along with
revenue, cost and liquidity assumptions. The consulting was held entirely in English;
the documents for the German authorities were prepared in proper form in German.
A business plan and financial plan that stand up to review.
AI and social commerce platform
Technology startup · 40 hours · summer 2026
A team was earning money with services and building a platform on the side. In the
numbers the two were mixed up, which was not viable towards a technology founders'
fund. We structured the business model, target group, pricing logic and traction logic,
set up a three-year financial plan and separated the revenue streams.
A sound financial plan structure and a concrete pre-seed roadmap.
Video game development
Crowdfunding financing · 30 hours · spring 2024
Campaign strategy, target group analysis, milestone planning, reward model, cost
calculation and communication and marketing strategy for initial financing through
crowdfunding.
A concept ready for implementation with a sound financial calculation.
